Director of Marketing, Communications and International
University of Suffolk
Ipswich, Suffolk
Competitive
The University of Suffolk was originally established as University Campus Suffolk (UCS) in 2007 and transformed the provision of higher education in Suffolk and beyond. In August 2016, the first independent University of Suffolk was officially launched. We are one of the newest UK universities; that means we don’t just rely on our heritage, but we focus on making history.
THE ROLE
The newly restructured Marketing, Communications & International Directorate will play a key role in the delivery of the University’s ambitious growth strategy and provide professional leadership, advice and services to colleagues across the University, ensuring all activities are evidence based and focused on achieving our clear business objectives.
The Marketing team is responsible for marketing strategies and planning, campaign development, market insight, UK student recruitment, admissions and conversion. The Communications team has responsibility for the areas of press and media relations, reputation management, internal communications, events, website development and management, CRM development and management, publications, design and social media. The International team is responsible for international strategy and planning, international student recruitment, international campaigns, UKVI compliance, agent management and international events.
In this role, you will lead the Marketing, Communications & International Directorate and have overall responsibility for leading the development and delivery of UK and International marketing and student recruitment strategies to support the growth of student recruitment. You will also have responsibility for the development and delivery of communications and engagement strategies to further develop the University’s growing profile and reputation. To help you achieve this, you will lead and motivate a high-performing senior team and be responsible for embedding a culture of professional leadership, high quality service delivery and creative thinking across the whole team.
