CTRL+ALT+LEAD: Navigating the Future of Leadership in the Digital Age

Following on from our last thought leadership event where over 60 national CEOs met at the Institute of Contemporary Art to discuss our What3Words Leadership report, we’re delighted to announce our new project for 2025. Titled,  Ctrl + Alt + Lead: Navigating the Future of Leadership in the Digital Age, our new report will explore what the future holds for the fast-evolving world we are leading in, and what this will mean for shifting leadership qualities.

In an era where artificial intelligence and digital transformation redefine the way we work, lead, and grow, Starfish is at the forefront of these changes. Our newest research will deep dive into how AI is reshaping the expectations and qualities of effective leadership. We’ll discover how leaders can leverage technology to foster innovation, inclusivity, and adaptability, while maintaining the human touch that makes leadership meaningful.

We’re honoured to have the support of an additional cohort of leading influential organisations active in the Invention, Innovation and Tech & AI space, each adding their unique perspective on the opportunities and complexities that lie ahead for all of us.

It’s quick to take part. To submit your entry, which will be included in our report scheduled for completion this Autumn, all you need to do is complete the three questions in the form at the link here – CTRL ALT LEAD application form.. As we expect a high volume of entries, we’re keeping word count limited and will produce an analysis of your responses on completion.

When ready, please send your entry to thefutureholds@starfishsearch.com.