Non Executive Directors x 2

Which?
Meetings are usually in person (in our London office) with some ability to attend virtually
c.£12,500 per annum
Hackney

Which? Limited is a purpose-led commercial business, and the wholly-owned subsidiary of the Consumers’ Association. Together as Which? we are a powerful force for good, here to make life, simpler, fairer and safer for everyone. We’re trusted by millions for our independence and expertise, we have half a million subscribers and our brand is iconic.

The majority of our revenue currently comes from online content and print subscriptions services, paid for by individuals. Businesses whose products or services earn our endorsement can use the Which? brand in their marketing for a fee. We also generate income from e-commerce and other partnerships, offering great consumer-first businesses an increasingly compelling commercial proposition.

While running our commercial activities we remain 100% independent. We are resolutely consumer-first, not influenced by third parties and we don’t accept freebies from product manufacturers or retailers. As a not-for-profit group, all the profit from our commercial businesses supports the activities of the Consumers’ Association.

THE ROLE

Over the last few years, we’ve been transforming, and we’ve made good progress increasing our brand relevance and digital capabilities. Our next step change is to ensure our model is sustainable and we have products and services that engage individuals and businesses alike, all in pursuit of helping consumers make confident choices. As Which? changes, we need to ensure our brand and propositions are visible and engaging, we have the right skills and capabilities in the organisation, we innovate, invest wisely and enable a culture of bravery.

This means we’ll need to use your expertise to support the talented executive team as they lead and inspire an inclusive organisation in reshaping and building new propositions to address what consumers will want and need in 2030.

We are looking for two new NEDs to join the Which? Limited Board and support our forward development. Our task is to grow and engage our audience, ensuring that the Which? brand remains compelling in a new digital era; additionally, we have ambitions to double our consumer impact and secure Which?’s long term future by increasing our revenue to £120m by 2030.

As such, we would particularly welcome applications from candidates with a track record of:

  • Business and commercial acumen gained running an enterprise (CEO/MD or equivalent level), preferably within the SME space or at scale of up to £100m per annum in revenue. Ideally, candidates will demonstrate a track record of setting up and scaling organisations, as well as deal-making (partnerships or M&A).
  • Digital content marketing and editorial oversight which results in innovative output for diverse audiences across a variety of channels – including social media and non-traditional media.

If you believe you would bring the experience and skills we are looking for, we look forward to hearing from you.

INFORMATION

Download the candidate brief to find out about the role.

DOWNLOAD    
How to apply

To make an application, please click on the apply now button below, with the following prepared:

  • Your CV (no more than three sides).
  • A covering letter that sets out your motivation for the role and describes the specific experience you can bring to the appointment.

Closing date
Monday 15th September 2025

Preliminary interviews
w/c 29th September 2025

Final Panel interviews
w/c 13th October 2025

Informal meetings with the CEO:
Prior to appointment confirmation

Apply